Nov 02

If you’ve ever used an autoresponder before, did you ever find yourself saying to yourself, “If only my autoresponder could…” and then just gave a sigh of frustration? I know the feeling. I’ve used quite a few autoresponders in my day. Some of them were not so good until I finally found a service that was pretty darn near perfect. In this article, I’m going to share some of my “If onlys” with you. Some of them have been solved. Some are still a distant dream.

One of my early autoresponder wishes was for my autoresponder to be able to automatically remove somebody from your list and not just make them inactive. Now I realize that with the autoresponders that make them inactive, it’s easy enough to just run a report of all inactive members and delete them with the click of a button. But it would just be nice if I didn’t have to do that one little step. If they’ve unsubscribed, let them REALLY be gone. Continue reading »

Nov 02

It’s one thing finding an autoresponder with all the features you want, but just as important, especially if you don’t have the funds for the top of the line autoresponders, is to make sure you avoid hooking up with an autoresponder that is going to end up making you regret the day that you ever signed up with the service. In this article, I’m going to alert you to a few things that you definitely want to look out for when searching for an autoresponder. This may take a little bit of digging, as most companies aren’t going to tell you what’s wrong with their service, only why it’s the best thing since sliced bread.

One of the things I learned the hard way is that you don’t want to hook up with an autoresponder service that doesn’t have an import or export feature. Let’s say you had a list with another autoresponder service, or even your own script, and because of spam complaints, you want to take your list to another service. Well, if that service doesn’t have an import feature, and the only way to get these people back in is to have them re-opt in manually, or worse by manually entering them yourself, you are going to be in for some very long nights, especially if you have a list of 10,000 people. Continue reading »

Nov 02

I get this question asked to me an awful lot. Maybe it’s because when it comes to autoresponders, people who are new to Internet marketing really don’t know a lot about them. Of course it could also be because that there are so many autoresponders out there that it’s hard to know what features are must haves and which ones are just “wish I did” haves. Well, hopefully, this article will shed some light on the few things that I personally feel a good autoresponder should have. Please keep in mind, this list is not all inclusive.

The first thing, and probably the most important thing you want to look for in a good autoresponder, is deliverability. Let’s face it. If your email message does not get to the intended recipient, you are not going to get the results that you’re looking for in your campaign. Finding an autoresponder with good deliverability rates is not hard to do as most of the popular ones on the Internet publish statistics. You can also find reviews on many autoresponders that point out deliverability rates. A good autoresponder should deliver at least 98% of your emails. That’s what you want to look for when shopping around. Continue reading »